Sedona Corp. reported earnings results for the third quarter and nine-month periods ended September 30, 2009. For the three months ended September 30, 2009, the Company reported a 362% increase in new bookings, or $510,000 over the prior quarter. Total revenues increased 8% to $334,000 for the three months ended September 30, 2009 compared to $307,000 reported in the same quarter one year ago. Product license revenues increased 13% to $106,000 compared to $94,000 reported in the same quarter of 2008, primarily due to increases in channel partner royalties. Services revenues also increased 7% to $228,000 compared to $213,000 for the three months ended September 30, 2008. For the three months ended September 30, 2009, SEDONA reported a net loss of $1,473,000, including $941,000 of non-cash interest charges, or $0.01 per share compared to a loss of $827,000, or $0.01 per share in the three months ended September 30, 2008. For the nine months ended September 30, 2009, total revenues decreased 8% to $947,000 compared to $1,081,000 reported in the same nine months of 2008. Product license fees declined 31% to $304,000 compared to $442,000, respectively. The decrease in license fee revenue is attributable to a shift in strategic direction toward software-as-a-service subscription agreements in lieu of traditional license sales, confirming the Company's decision to aggressively pursue its own direct sales efforts. For the nine months ended September 30, 2009, services revenue increased by $4,000 to $643,000 compared to $639,000 reported in the same nine months of 2008. For the nine months ended September 30, 2009, SEDONA reported a net loss of $4,075,000, including non-cash interest charges of $2,377,000 or $0.04 per share, compared to $2,390,000 or $0.02 per share, in the nine months ended September 30, 2008.

Sedona Corp., Q3 2009 Earnings Call, Nov 17 2009

Liberty Bank of Middletown, Connecticut has selected Sedona Corp.'s SEDONA CRM(TM) to direct and enhance the customer experience. With $3 billion in assets, Liberty Bank has been aggressively pursuing its market with hard-hitting ads and innovative product combinations. The SEDONA solution will serve as the cornerstone of Liberty Bank's marketing and customer management functions. SEDONA CRM dramatically improves bank efficiency by combining the tools for banks to successfully manage their customer relationships and service delivery. The solution uses SEDONA's industry leading technology to help banks convert customer data into actions that increase the customers' lifetime value. SEDONA CRM includes marketing CIF (MCIF), contact management, sales force automation, lead and referral tracking, and performance management in one enterprise solution. Liberty Bank's selection of the SEDONA solution was helped by accounts of other banks' success with the product.

SEDONA CORP Files SEC form 8-K, Entry into a Material Definitive Agreement, Financial Statements and Exhibits

SEDONA CORP Files SEC form 8-K, Entry into a Material Definitive Agreement

SEDONA CORP Files SEC form 10-K, Annual Report

SEDONA Corporation Announces Shareholder Third Quarter 2009 Conference Call

SEDONA Announces Third Quarter 2009 Operating Results

SEDONA CORP Files SEC form 10-Q, Quarterly Report

SEDONA Corporation Announces Annual Meeting

SEDONA CORP Files SEC form 8-K, Other Events

Liberty Bank Partners With SEDONA For Growth

SEDONA Corporation Announces Shareholder Third Quarter 2009 Conference Call

SEDONA CORP Files SEC form 10-Q, Quarterly Report

SEDONA Announces Third Quarter 2009 Operating Results

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