Liquor Group Wholesale - LIQR
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Liquor Group Wholesale - LIQR
Description:
Liquor Group Wholesale is an emerging liquor and wine distribution company representing more than 1700 spirits and wine products with operations in 31 US States. The company is focused on providing a distribution channel for Mid-Market, Nationally and Internationally recognized alcohol beverage products. Liquor Group Wholesale is publicly traded under the symbol LIQR. Information on Liquor Group Wholesale’s financials and business operations is available at www.LiquorGroup.com or at www.SEC.gov
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Monday, 22 June 2009
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Announcements
Monday, 22 June 2009
by Brandy Christine
Some basic Q&A to Mr. Newman, VP of Liquor Group:
Q: Why would an established alcohol distributor want to become part of Liquor Group?
A: The Patent Pending Innovative Distribution Business Method utilized exclusively by Liquor Group which gained publicity when approved by the Tax & Trade Bureau in March of 2009 provides substantial operational and costs savings over traditional distribution, allowing us unlimited brand selection growth without carrying costs of traditional inventory, and quite frankly, other options for liquidity for the owners of mid sized distribution companies is thin at best. This is a radical difference from the normal operations of alcohol distribution companies, and we feel it is the difference that will allow Liquor Group to continue to excel in up or down markets.
Q. What triggered the decision to merge vs. organic growth?
A. Our organic growth has been astounding, in 2005 we only had 4 products, by 2006 we had 660, by 2007 we had 1250, and now we have more than 1700. Liquor Group is growing rapidly, and we are having fun while doing it, however, consolidation is all around the industry right now, as companies seek efficiencies of scale. Even 100 year old titans of the alcohol beverage industry such as Glaziers find themselves now merging with Southern Wine & Spirits, and other giants such as Republic gobbled up National Distributing, which is all just a part of the largest scale of consolidation ever seen in the business, spelling trouble for lesser distribution companies and brand portfolios trying to compete against them. However, we are interested in the acquisition of all types of distribution targets, large, mid and small.
Q. Why are brands, import portfolios and distilleries flocking to Liquor Group?
A. One basic principle in nature is part of the success of Liquor Group: SAFETY IN NUMBERS. Liquor Group represents so many brands in so many states that it provides safety for products that may not make the cut under their own horsepower. Our one price policy is also a strong selling point in the market, and research shows that overall the clients of Liquor Group approve of out pricing methodology and overall strategy. Our brand policy also dictates the taking of no favorites; we treat all brands fairly and provide each with the same opportunities to market. We represent small brand suppliers with only 1 SKU to large scale distilleries offering a hundred varieties of products. Last but not least, Liquor Group offers a viable and lasting alternative to the traditional distribution model that is not affected by the titans of the industry; therefore we can survive where others will eventually fail.
Q. What does the publicly traded portion of Liquor Group provide to your company in this strategy?
A. Liquor Group Wholesale (OTCBB:LIQR) is a vehicle created to take advantage of our plans for future growth of the overall Liquor Group operations. The company does not yet control even 10% of the overall Liquor Group privately held company asset base, however it is a key component in our unified strategy. We are the first and still the only publicly traded liquor distribution company with operations in the US, and we hope to follow the model set by Central European Distributing Company (NYSE:CEDC) in terms of shareholder value growth. Buy utilizing stock to acquire other distribution companies, we are in essence “buying them in” not “buying them out” which allows the owners of these companies to enjoy the upside potential of their stock shares in LIQR.
Q. Who has answered your call to tender for acquisition?
A. Since we have not finalized any of the multiple initiatives that we have begun, it is too early for me to “let the cats out of the bag”.
Discussion
Wall
Brandy Christine,
2009-07-28 20:16:10
Liquor Group Grabs Fat Ass In Several Markets
July 28, 2009 – Jacksonville FL – Liquor Group Wholesale (OTCBB:LIQR) added yet another high-quality, mass-market brand to their distribution channel: “Fat Ass Tequila” (www.FatAssTequila.com) is now available in Florida and is in the approval process for other states, as part of a multi-state Liquor Group distribution program. Multi-Award winning Fat Ass is imported by Premium Beverage Imports and Ronald Pointer, VP for Spirits Development described these ultra-premium tequilas as "Hands down the smoothest, best finishing, most sincere tequila experience available in the United States."
Major advertising and promotions are underway with monthly features in Maxim Magazine (www.Maxim.com) in conjunction with the Florida launch which is already generating great interest in the brand throughout the US. Pointer's enthusiasm for the Fat Ass line is strongly seconded by Liquor Group Product Manager Lowell Newman, who noted "The absolutely silky finish is head and shoulders above the competition, their un-aged Blanco and their aged varieties are amazingly rich and complex. Once Tequila aficionados taste this line they will be screaming for more!"
Initial wholesale depletion models for Fat Ass Blanco in Florida were estimated to be $40,000 per-quarter; however within days of having the product available, Liquor Group re-ordered nearly $400,000 to meet the anticipated demand, which does not include demand for the Reposado or Anejo versions of the product.
Liquor Group Wholesale’s successful innovative approach to the distribution industry has been a key element in the growth and development of many mid sized, small and emerging brands. Liquor Group’s corporate model and culture now finds success with larger, better known brands expanding into additional states and markets. Liquor Group’s ideology and business model offer brands versatility and flexibility needed to grow while meeting the compliance requirements unique to each state’s laws and regulations.
July 28, 2009 – Jacksonville FL – Liquor Group Wholesale (OTCBB:LIQR) added yet another high-quality, mass-market brand to their distribution channel: “Fat Ass Tequila” (www.FatAssTequila.com) is now available in Florida and is in the approval process for other states, as part of a multi-state Liquor Group distribution program. Multi-Award winning Fat Ass is imported by Premium Beverage Imports and Ronald Pointer, VP for Spirits Development described these ultra-premium tequilas as "Hands down the smoothest, best finishing, most sincere tequila experience available in the United States."
Major advertising and promotions are underway with monthly features in Maxim Magazine (www.Maxim.com) in conjunction with the Florida launch which is already generating great interest in the brand throughout the US. Pointer's enthusiasm for the Fat Ass line is strongly seconded by Liquor Group Product Manager Lowell Newman, who noted "The absolutely silky finish is head and shoulders above the competition, their un-aged Blanco and their aged varieties are amazingly rich and complex. Once Tequila aficionados taste this line they will be screaming for more!"
Initial wholesale depletion models for Fat Ass Blanco in Florida were estimated to be $40,000 per-quarter; however within days of having the product available, Liquor Group re-ordered nearly $400,000 to meet the anticipated demand, which does not include demand for the Reposado or Anejo versions of the product.
Liquor Group Wholesale’s successful innovative approach to the distribution industry has been a key element in the growth and development of many mid sized, small and emerging brands. Liquor Group’s corporate model and culture now finds success with larger, better known brands expanding into additional states and markets. Liquor Group’s ideology and business model offer brands versatility and flexibility needed to grow while meeting the compliance requirements unique to each state’s laws and regulations.
Brandy Christine,
2009-06-29 18:49:15
Liquor Group Adds Adamba Portfolio In Five Western Control States
June 29, 2009 – Jacksonville, FL –Liquor Group Wholesale (OTCBB: LIQR) expanded their contracts with Brooklyn, NY based Adamba Imports (http://www.adamba.com/) to represent their product portfolio in the Western US Control States of Idaho, Utah, Montana, Wyoming and Iowa.
According to Adamba Imports President Adam Bak the expanded Liquor Group representation was:
"…a natural outgrowth of the solid performance that Liquor Group has had with the Adamba portfolio in other key markets."
Liquor Group's Vice President for Control State Operations, Steve Dodge said:
“our firm is very pleased that the sales goals achieved in Michigan led to the addition of the Adamba product line in these additional states."
The Adamba portfolio is dominated by the popular Luksusowa Potato Vodka line and Bak's Bison Grass Vodka, both Polish imports with wide followings in the US market. Additional products in the portfolio include Bak's Blackberry Brandy, Polmos Wisniowka Cherry Cordial, Polmos Old Kruonik and Sliwowica Plum Brandy. Liquor Group's First Quarter 2009 sales of Luksusowa Potato Vodka in the Michigan market are already 25% above the total 2008 sales and the rapid growth of this classic vodka shows no signs of abating despite current weak economic conditions.
The re-introduction of Bak's Bison Grass Vodka to the US market after a decades long import restriction (due to the reputed aphrodisiac qualities of the natural grass infusion) has resulted in blistering sales increases and rapidly growing popularity as reported in Market Watch Magazine, Santé, CNBC, NY Times, DallasNews, DrinkHacker.com among other news organizations.
The expansion of territories by Adamba is yet another signal from established, middle market brands that the system being implemented by Liquor Group is working, with more top brands taking notice and coming aboard.
June 29, 2009 – Jacksonville, FL –Liquor Group Wholesale (OTCBB: LIQR) expanded their contracts with Brooklyn, NY based Adamba Imports (http://www.adamba.com/) to represent their product portfolio in the Western US Control States of Idaho, Utah, Montana, Wyoming and Iowa.
According to Adamba Imports President Adam Bak the expanded Liquor Group representation was:
"…a natural outgrowth of the solid performance that Liquor Group has had with the Adamba portfolio in other key markets."
Liquor Group's Vice President for Control State Operations, Steve Dodge said:
“our firm is very pleased that the sales goals achieved in Michigan led to the addition of the Adamba product line in these additional states."
The Adamba portfolio is dominated by the popular Luksusowa Potato Vodka line and Bak's Bison Grass Vodka, both Polish imports with wide followings in the US market. Additional products in the portfolio include Bak's Blackberry Brandy, Polmos Wisniowka Cherry Cordial, Polmos Old Kruonik and Sliwowica Plum Brandy. Liquor Group's First Quarter 2009 sales of Luksusowa Potato Vodka in the Michigan market are already 25% above the total 2008 sales and the rapid growth of this classic vodka shows no signs of abating despite current weak economic conditions.
The re-introduction of Bak's Bison Grass Vodka to the US market after a decades long import restriction (due to the reputed aphrodisiac qualities of the natural grass infusion) has resulted in blistering sales increases and rapidly growing popularity as reported in Market Watch Magazine, Santé, CNBC, NY Times, DallasNews, DrinkHacker.com among other news organizations.
The expansion of territories by Adamba is yet another signal from established, middle market brands that the system being implemented by Liquor Group is working, with more top brands taking notice and coming aboard.
